Nicki is both the founder and the driving force behind The River Group. She also talks the
loudest in every meeting and eats all the biscuits.
Before founding River in 1994, she had an extensive career in marketing that involved
working in magazines, and before that, in marketing for six years at Procter & Gamble.
Nicki is a big supporter of the PPA, and an active member of FIPP, the CIM and the
Marketing Society. She is also a four-year director & trustee of The Katie Piper Foundation.