Agency Forum is now being hosted Digitally
C&IT are the number one brand for event professionals within the MICE industry. Agency Forum, our annual flagship event, brings together senior agency event professionals from across the UK. We know how important this event is to the industry and partners and we want to continue to build on its success, so we are pleased to announce this year's event will be going digital. 

Of course, this will be a different experience to a live forum, however, our aim is to give you all of the same value, with some added extras enabled by our digital platform. 

By hosting this event digitally the agenda will be adjusted and enhanced so that it is relevant to the challenges you are facing right now. The 1-2-1 meetings with world class destinations and venues will be turned into virtual meetings, giving you the opportunity to make the real connections you want. We will create opportunities for you have fulfilling networking, enabling you have have everything you need take on the post pandemic world. 

Why should you attend?

What's included?

  • Insightful content sessions on industry trends and we'll review how the industry will look post-pandemic
  • Meet with industry suppliers in pre-arranged online 1-2-1 meetings. These suppliers are ready to work with you as soon as your events take place again. 
  • Meet and build connections with like-minded professionals through online networking breaks. 

Do you qualify?

If you are a senior event or brand experience professional with the purchasing power then you could apply for your complimentary place. 

Applying is FREE, only takes a few minutes and previous delegates have said this forum brought big rewards to themselves and the organisation they worked for. 

“C&IT seemed to really hit the mark with this forum, they seem to effortlessly blend location, content, network and suppliers into a friendly, inspiring and dynamic event. If there is only one industry event I ring fence in the diary, it’s this one! I look forward to next year!” - Director, Crescendo
“A fabulous opportunity to network, learn and do business – a must within the event industry for agency professionals”Event Manager, The Pull Agency – Pull Events
“Great opportunity to see excellent venue options. In particular, the Wembley tour and evening was a treat. Good networking”Creative Producer/Communication Manager, Juice Live Communications
“It just works, it’s a great event and worth attending! Lot’s of time & effort behind the scenes makes the event run like clockwork – I will definitely be coming back next year”Business Development Manager, Wildgoose
“Fantastic opportunity to share best practice and experiences with industry colleagues”Head of Healthcare Account Management, Zibrant

The event in photos


Wednesday 4 August

09:25 Registration

09:30 Chair's Opening Remarks
Calum Di Lieto

09:45 Pre-Arranged Meetings

10:45 Knowledge Exchange - Black Lives Matter

11:15 Pre-Arranged Meetings

11:55 Panel Discussion - Creativity on a Reduced Budget
The demand for creativity is in continuous demand. But, flatlining budgets due to the economic downturn have shrunk resources. Hear event planners discuss creativity in constraint and how they innovate
Graham Smith, Creative Technologist, Shelton Fleming 
Lex Butler, Managing Director, Wolf and White 
Kate Conway, Event Manager, Hydunai Motors UK 

12:25 Coffee Break hosted by Song Division

12:35 Presentation - Dos and Don'ts of Digital Events
This session will highlight the practical elements of digital events, including overall event design, engagement and analytics. A digital expert will share best practices to ensure a seamless digital transition
Rebecca Brennen-Brown, Managing Director, The Black Studio 

13:05 Chair's Closing Remarks

Thursday 5 August

09:25 Registration

09:30 Chair's Opening Remarks
Calum Di Lieto

09:40 Knowledge Exchange

10:20 Coffee Break hosted by SongDivision

11:30 Pre-Arranged Meetings


12:40 Coffee Break hosted by Song Division

12:45 Panel - Has the Future of Events Changed Direction?
The coronavirus pandemic has taught us the meaning of global disruption, from business closures and national lockdowns to accelerated technology trends. What does this mean for the events industry? During this session, we’ll explore the scale of the pandemic's impact, what we've learned and predict how event professionals can adapt and adjust
Lauren Gough, Head of Events,Chillisauce
Dan Walker, Head of live events, Ashfield Meetings & Events

13:15 Chair's Closing Remarks

Friday 6 August

12:30 Networking Lunch

13:00 Chair's Opening Remarks
Calum Di Lieto

13:05 Pre-Arranged Meetings

14:05 Knowledge Exchange

14:35 Pre-Arranged Meetings

15:15 Case Study: How to Pivot to Virtual Events

15:45 Coffee Break

15:50 Panel Discussion: The Post-pandemic War for Talent
How to engage your current staff and recruit new employees in the aftermath of COVID-19
Kevin Hosier, Co-director, GCN Talent  
Priya Narain, Co-founder, Event First Steps 
Michael Gietzen Managing Director, Identity Group

16:20 Chair's Closing Remarks

16:30 Virtual Drinks Reception
Apply Now


General Enquiries
Olivia Petty
+44 (0) 20 8267 4125
Speaker Enquiries
Erica Oghoghorie
+44 (0)20 8267 4393
Sponsorship Opportunities:
Robert Aldhouse 
+44 (0)208 267 4755